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Control Data Corporation Records Marketing, Sales and Public Relations, 1959-1989. Finding Aid.

Summary Information
Title: Control Data Corporation records. Marketing, sales and public relations
Dates: 1959-1989
Creator: Control Data Corporation
Extent: 25 boxes (14.3 cubic feet)
Language: English
Collection Number: CBI 80, Series 12
Abstract:
This series documents the marketing, sales, and public relations activities of Control Data Corporation. Materials include correspondence, memos, reports, various committee meeting materials, marketing plans, product announcements, and advertisements.

Repository: University of Minnesota Libraries. Charles Babbage Institute.

Access and Use
Acquisition Information:

The records were given to the Charles Babbage Institute by Ceridian Corporation in 1991.

Access Restrictions:

Access to the collection is unrestricted.

Copyright:

The Charles Babbage Institute holds the copyright to all materials in the collection, except for items covered by a prior copyright (such as published materials). Researchers may quote from the collection under the fair use provisions of the copyright law (Title 17, U.S. Code).

Preferred Citation:

Control Data Corporation Records, Marketing, Sales and Public Relations (CBI 80), Charles Babbage Institute, University of Minnesota, Minneapolis.


Arrangement

The materials in this collection are organized alphabetically by department and arranged into the following groups:

Industry Marketing Planning Records

Marketing, European Pricing

Pricing Committee and Educational Grants

Public Relations

Sales, Contracts

Sales and Marketing, Customer Installations: Corporate Product Status Reports

Sales and Marketing, Employees' Files

Sales and Marketing, Subject Files


Collection Scope and Content Note

This series documents the marketing, sales, and public relations activities of Control Data Corporation. Records reflect various functions such as pricing, marketing, and selling computer systems and related products; conducting market analysis research; and preparing reports used for planning. The materials include correspondence, memos, reports, various committee meeting materials, marketing plans, product announcements, and advertisements.

Researchers should consult the following series for additional information on the Control Data Corporation's marketing, sales, and public relations activities:

Acronyms used in this finding aid:

ECS = Extended Core Storage

ESM = Extended Semiconductor Memory

MCC = Microelectronics and Computer Technology Corporation

MERITSS = Minnesota Educational Regional Interactive Time-Sharing System

WMATA = Washington Metropolitan Area Transit Authority

Related Material

This is one series of the Control Data Corporation Records (CBI 80). Please see the other series finding aids for further information regarding the Control Data Corporation.

Subject Terms
Index Terms
  • This collection is indexed under the following headings in the catalog of the University of Minnesota Libraries. Researchers desiring materials about related topics, persons or places should search the catalog using these headings.
  • Control Data Corporation -- Public Relations.
  • Control Data Corporation.
  • Advertising -- Computers
  • Computer industry -- Advertising.
  • Computer industry -- Marketing.
Box and Folder List
 Location  Title
 
Industry Marketing Planning Records  
Box 1
Amusement and Recreation, 1972.  Box 1, Folder 1
 
Atomic / Nuclear, 1972.  Box 1, Folder 2
 
Business Products, 1972.  Box 1, Folder 3
 
Business Services, 1972.  Box 1, Folder 4
 
Civilian Agencies, 1972.  Box 1, Folder 5
 
Consulting Services, 1972.  Box 1, Folder 6
 
Education and Non-Profit Research, 1972.  Box 1, Folder 7
 
Education Services, 1972.  Box 1, Folder 8
 
Federal Government, 1972.  Box 1, Folder 9
 
Financial, 1972.  Box 1, Folder 10
 
Geographic Plans, Summary, 1973-1974.  Box 1, Folder 11
 
Geographic Plans by Region, 1973-1974.  Box 1, Folder 12
 
Industry Plans, 1973.  Box 1, Folder 13
 
Manufacturing, 1972.  Box 1, Folder 14
 
Market Exploitation Plans (MEP), Consolidation of, 1972.  Box 1, Folder 15
 
Medical / Health Care, 1972.  Box 1, Folder 16
 
OCR, 1972.  Box 1, Folder 17
 
Planning - Industry Marketing, 1971-1972.  Box 1, Folder 18
 
Planning - Marketing Company, 1974.  Box 1, Folder 19
 
Process Industry, 1972.  Box 1, Folder 20
 
Product Line Planning, 1972-1973.  Box 1, Folder 21
 
Revenue Forecasting, 1972-1973.  Box 1, Folder 22
 
Transportation, 1972.  Box 1, Folder 23
 
Terminals, 1972.  Box 1, Folder 24
 
Utilities, 1972.  Box 1, Folder 25
 
Marketing, European Pricing  
Box 3
Central Enhancement and Maintenance (CEM) Services, 1976-1978.  Box 3, Folder 1-3
 
Draft Agreements, 1977.  Box 3, Folder 4
 
Corporate Pricing Committee, 1974, 1977.  Box 3, Folder 5
 
Cyber 170 Pricing, Legal / Tax Analysis - Europe, 1974.  Box 3, Folder 6
 
Data Services - Europe, Policies and Procedures, 1975.  Box 3, Folder 7
 
European Pricing Committee  
Box 3
1974-1978 Box 3, Folder 8-19
 
Pricing Increases, 1972, 1974.  Box 3, Folder 20-21
Box 5
"Recommended European Advertising & Sales Promotion Policy," undated.  Box 5, Folder 34
 
Pricing Committee and Education Grants  
Box 22
Educational Grants, 1965-1967.  Box 22
 
Public Relations  
Box 23
3000 Series, 1968.  Box 23, Folder 1
 
Application Reports by Country, 1967-1971.  Box 23, Folder 2
 
CDC Advertisements, National and International, year-year.  Box 23, Folder 3
 
Communications Strategy Committee, 1983.  Box 23, Folder 4
 
Corporate Media Relations Plan, 1981.  Box 23, Folder 5
Box 5
Corporate Public Relations Recommendations for CDC, January 1985.  Box 5, Folder 36
Box 23
Seymour Cray (CDC 8600), 1972.  Box 23, Folder 6
 
History, 1972-1983.  Box 23, Folder 7
 
History, Norris, 1972.  Box 23, Folder 8
 
Jozef Stefan Institute, 1973.  Box 23, Folder 9
 
A.T. LeAnce, Correspondence, 1969.  Box 23, Folder 10
 
Lehigh University, 1968.  Box 23, Folder 11
 
Litton Industries, 1968-1972.  Box 23, Folder 12
 
Lockheed Missiles Space Company, 1968-1969.  Box 23, Folder 14
 
Long Beach Memorial Hospital, 1967.  Box 23, Folder 13
 
Long Island Lighting Company, 1970-1974.  Box 23, Folder 15
 
Los Angeles County Hospital, 1967.  Box 23, Folder 16
 
LTV Aerospace Corporation, 1968-1969.  Box 23, Folder 17
 
Lurgi (Germany), 1969-1970.  Box 23, Folder 18
 
Media Relations Guide, 1983.  Box 23, Folder 20
 
Mediscope, 1970.  Box 23, Folder 21
 
Microelectronics and Computer Technology Corp. (MCC) Clippings, 1983.  Box 23, Folder 19, 22
 
Minnesota Educational Computing Consortium, 1978.  Box 23, Folder 23
 
Minnesota Educational Regional Interactive Time-Sharing System (MERITSS), 1972-1973.  Box 23, Folder 24
 
Navy Finance Center, 1973.  Box 23, Folder 25
 
News and Magazine Articles, 1978-1987.  Box 23, Folder 26-27
 
Nuclear-Related Work, Summary, 1982.  Box 23, Folder 28
 
Research and Resource Files, c.1984.  Box 23, Folder 29
 
Standby Statements, 1985-1988.  Box 23, Folder 30
 
Terratech Center, 1979-1985.  Box 23, Folder 31
 
Terratech Center, Photographs / Negs, undated.  Box 23, Folder 32
 
Title III, Emergency Planning and Community Right-to-Know Act and Toxic Release Inventory  
Box 23
1988 Box 23, Folder 33
 
Hill and Knowlton (PR Consultants), 1988.  Box 23, Folder 34
 
Substance Fact Sheets, 1988.  Box 23, Folder 35
Box 24
Unbundling / Separate Pricing, 1969.  Box 24, Folder 1
 
University of Aachen, 1968-1970.  Box 24, Folder 2
 
University of Arizona, 1968.  Box 24, Folder 3
 
University of Arkansas, 1968-1970.  Box 24, Folder 4
 
University of Bologna, 1970.  Box 24, Folder 5
 
University of Colorado, 1969-1971.  Box 24, Folder 6-7
 
University of Delaware, 1977.  Box 24, Folder 8
 
University of Georgia, 1971, 1977-1979.  Box 24, Folder 9
 
University of London, 1968-1974.  Box 24, Folder 10-11
 
University of Lowell, 1980.  Box 24, Folder 12
 
University of Manitoba, 1969-1970.  Box 24, Folder 13
 
University of Massachusetts, 1976-1977.  Box 24, Folder 14
 
University of Minnesota, 1967-1971.  Box 24, Folder 15
 
University of Nevada, 1976-1979.  Box 24, Folder 16
 
University of Oslo, 1973-1975.  Box 24, Folder 17
 
University of Paris, 1970.  Box 24, Folder 18
 
University of Rochester, Laboratory for Laser Energetics, 1978-1981.  Box 24, Folder 19
 
University of Texas, 1967-1973.  Box 24, Folder 20-21
 
Various, 1967-1979.  Box 24, Folder 22
 
Verolme United Shipyard (Netherlands), 1970.  Box 24, Folder 23
 
Veteran's Administration Hospital, 1970.  Box 24, Folder 24
 
Victor Business Products, 1978-1979.  Box 24, Folder 25
 
Volkswagen, 1970.  Box 24, Folder 26
 
Washington Metropolitan Area Transit Authority (WMATA), 1972.  Box 24, Folder 27
 
Washington University, 1969-1970.  Box 24, Folder 28
 
Weather Analysis and Forecasting, (Includes Photos 1927-1962), 1964-1969.  Box 24, Folder 29
 
Wells Fargo, 1968.  Box 24, Folder 30
 
West German Aerospace Manufacturer (VFW-Fokkes), 1968-1970.  Box 24, Folder 31
 
Western Electric, 1968-1970.  Box 24, Folder 32
 
Western Union International, Inc., undated.  Box 24, Folder 33
 
Westinghouse Electric, 1967-1973.  Box 24, Folder 34
 
White Bear Lake 916 Vo-tech Institute, 1978-1979.  Box 24, Folder 35
 
World Press Institute, 1972.  Box 24, Folder 36
 
Sales, Contracts  
Box 4
ACAMPS, 1970-1971.  Box 4, Folder 1
 
AEC / NVOO, 1968-1971.  Box 4, Folder 2-4
 
Ai Research  
Box 4
Data Collection, 1966-1969.  Box 4, Folder 5
 
Manufacturing Company, 1971-1973.  Box 4, Folder 6-7
 
Phoenix, 1964-1969.  Box 4, Folder 8
 
Alameda Naval Air Station, 1964-1968.  Box 4, Folder 9
 
Allstate Insurance Company, 1967-1968.  Box 4, Folder 10
 
American Cancer Society, 1970-1972.  Box 4, Folder 11
 
Ames, 1969-1972.  Box 4, Folder 12
 
Bangert and Company, 1967-1968.  Box 4, Folder 13
 
Braddock, Dunn and McDonald, 1974-1975.  Box 4, Folder 14
 
California Health and Welfare Consolidated Data Center, 1973-1974.  Box 4, Folder 15
 
California Hospital Commission, 1974.  Box 4, Folder 16
 
CFE Air Cargo, 1974-1975.  Box 4, Folder 17
 
Commonwealth of Virginia, 1980.  Box 4, Folder 18
 
County of Sonoma, 1974-1975.  Box 4, Folder 19
 
Data Specs Computer Service, Inc., 1972-1974.  Box 4, Folder 20
 
Defense Communications Agency, 1967-1970.  Box 4, Folder 21-22
 
Del Mar Leasing, 1976-1977.  Box 4, Folder 23
 
Deposit Guarantee Corporation, 1979-1980.  Box 4, Folder 24
 
Federal Home Loan Bank, 1971-1975.  Box 4, Folder 25
 
Four Corners Regional Commission, 1976.  Box 4, Folder 26
 
General Research Corporation, 1966-1968.  Box 4, Folder 27-30
 
General Services Administration, 1961, 1976.  Box 4, Folder 31-32
 
General Services Administration, Transportation and Communication Services, 1968-1969.  Box 4, Folder 33
Box 5
Holmes and Narver, Inc., 1972-1973.  Box 5, Folder 1
 
Methomatics Corporation, 1976-1977.  Box 5, Folder 2
 
Miscellaneous Government / Military Contracts, 1959, 1974-1975.  Box 5, Folder 3
 
NARISCO / NAVLISS, 1971-1971.  Box 5, Folder 4
 
Naval Ship Engineering Center, Combat System Training for the Imperial Iranian Navy, 1974-1975.  Box 5, Folder 5
 
North American Rockwell, 1969-1971.  Box 5, Folder 6
 
"A Proposal for the Enhancement of the Automated Message Entry System." Washington Space and Defense Systems Division, 1969.  Box 5, Folder 7
 
Sandia Laboratory Contracts and Pricing (Volume I), 1978.  Box 5, Folder 37
 
Scherring - Plough Corp., 1980.  Box 5, Folder 8
 
S.E. Rykoff and Company, 1970-1973.  Box 5, Folder 9
 
Sears, Roebuck and Company, 1973.  Box 5, Folder 10
 
Supreme Court of Virginia, 1980.  Box 5, Folder 11
 
Universal Studios, 1969-1976.  Box 5, Folder 12
 
University Computing Company, 1964-1965, 1071-1973.  Box 5, Folder 13
 
University of Oregon Medical School, 1972-1973.  Box 5, Folder 14
 
University of Richmond, 1980.  Box 5, Folder 15
Box 25
U.S. Air Force Contract, 1978.  Box 25, Folder 1
 
U.S. Army  
Box 5
Computer Systems Command, 1971-1973.  Box 5, Folder 16
 
Contracting Agency, Europe, 1980.  Box 5, Folder 17
 
Fort Hood Communications, 1972.  Box 5, Folder 18
 
Fort Ritchie, Maryland, 1967-1968.  Box 5, Folder 19
 
U.S. Coast Guard, 1979.  Box 5, Folder 20
 
U.S. Department of Agriculture  
Box 5
1965-1971.  Box 5, Folder 21-23
 
Proposal P-1146, 1967-1968.  Box 5, Folder 24
 
U.S. Department of Defense, Defense Supply Service, 1977.  Box 5, Folder 25
 
U.S. Department of Transportation  
Box 5
1978-1980.  Box 5, Folder 26
 
Federal Aviation Administration, 1978.  Box 5, Folder 27-28
 
U.S. FAAWTRACEN, 1967-1969.  Box 5, Folder 29
 
U.S. Marine Corps., 1968-1969.  Box 5, Folder 30
 
WCD/DCA, 1968-1971.  Box 5, Folder 31
 
Warner Brothers, Inc., 1969-1973.  Box 5, Folder 32
 
Westat, Incorporated, 1980-1981.  Box 5, Folder 33
 
Sales and Marketing, Customer Installations: Corporate Product Status Reports 
 
Customer Installations: Corporate Product Status Reports, Monthly 
Box 6
April 1964-September 1965, May-December 1966.  Box 6
Box 7
1967.  Box 7
Box 8
1868.  Box 8
 
Sales and Marketing, Employees' Files  
 
H.D. Lorch  
Box 9
2550-100 System, 1975-1976.  Box 9, Folder 1
 
3000L, 1976-1977.  Box 9, Folder 2
 
3330X Subsystems, 1975-1976.  Box 9, Folder 3
 
7600 System, 1975, 1977.  Box 9, Folder 4
 
38032 / 34202 Magnetic Tape Systems, 1976.  Box 9, Folder 5
 
ATHENA, 1974, 1976.  Box 9, Folder 6
 
Central Enhancement and Maintenance Services (CEMS), undated.  Box 9, Folder 7
 
Change / Extension of Software Support Category, 1976.  Box 9, Folder 8
 
Cyber 18, 1977.  Box 9, Folder 9
 
Cyber 70, Model 71, 1976.  Box 9, Folder 10
 
Cyber 170, 1974-1977.  Box 9, Folder 11
 
Cyberdata, 1975-1976.  Box 9, Folder 12
 
District Installation Planning for Peripherals, 1975-1976.  Box 9, Folder 13
Box 10
"Field Mail-Out," Sales News, 1976.  Box 10, Folder 1-2
 
General, 1975-1978.  Box 10, Folder 3
 
Management Skills Development Booklets, 1977.  Box 10, Folder 4
 
Mass Storage System, 1975-1976.  Box 10, Folder 5
 
OCR Systems Bulletin, 1976.  Box 10, Folder 6
 
PLATO, 1976-1977.  Box 10, Folder 7
 
STAR (String Array) Computing System, 1976-1977.  Box 10, Folder 8
 
W.H. Mackie  
Box 11
3000 Product Line, Business Plan Task Force, 1974-1976.  Box 11, Folder 1-3
 
3000L Product Line, 1976-1979.  Box 11, Folder 4-5
 
9775 Fixed Module Drive, Phase II Review, 1979.  Box 11, Folder 6
 
32111 Printer, Pricing, 1979.  Box 11, Folder 7
Box 12
33501, 33502, 33801PL, 1976, 1979.  Box 12, Folder 1
 
38500 Mass Storage System, 1975-1979.  Box 12, Folder 2-3
 
Competitive Pricing Actions, 1977.  Box 12, Folder 4
 
Corporate Pricing Policy Committee, 1978-1979.  Box 12, Folder 5-6
 
Education Services and Products Pricing Committee, 1976-1977.  Box 12, Folder 7-8
Box 13
End User Steering Committee, 1973-1975.  Box 13, Folder 1
 
Energy Crisis, Effect on CDC, 1973-1974.  Box 13, Folder 2
 
Extended Core Storage (ECS) / Extended Semiconductor Memory (ESM), 1977-1980.  Box 13, Folder 3
 
Focus One Pricing Evaluation, 1979.  Box 13, Folder 4
 
Forecast Comparison Summaries (1973-1975), 1975.  Box 13, Folder 5
 
Forecasts, Various Product Lines, 1978-1979.  Box 13, Folder 6
 
W.H. Mackie, undated.  Box 13, Folder 7
 
Software Pricing and Support Policy, 1979.  Box 13, Folder 8
 
C.H. Neal  
Box 14
Design Associates International, Business Plan, 1980.  Box 14, Folder 1
 
Direction '80 / Direction '81, 1978-1980.  Box 14, Folder 2
 
Distributed Data Processing, 1979-1980.  Box 14, Folder 3
 
Industry Council, 1981.  Box 14, Folder 4
 
Industry Marketing, 1980-1981.  Box 14, Folder 5
 
Industry Marketing, Strategic Plans, 1981.  Box 14, Folder 6-7
 
Market Planning, 1981.  Box 14, Folder 8
Box 15
Marketing Business Centers, Planning Meeting, 1981.  Box 15, Folder 1
Box 14
Marketing Business Centers, Strategic Plan, 1981.  Box 14, Folder 9
Box 15
Marketing Staff Meetings, 1980-1981.  Box 15, Folder 2-3
Box 5
Memos, 1981.  Box 5, Folder 35
Box 15
PLATO, 1979-1981.  Box 15, Folder 4
 
Professional Services, Education Support Plan, 1980.  Box 15, Folder 5
 
Retail Marketing  
Box 15
Business Center Issues, 1981.  Box 15, Folder 6
 
Steering Committee. 1980-1981.  Box 15, Folder 7-8
 
Strategy Committee, 1981.  Box 15, Folder 9
 
Small Business Market Planning Committee, 1981.  Box 15, Folder 10
 
Technology Centers, 1979.  Box 15, Folder 11
 
R.D. Shober  
Box 16
Control Data Cybernet Europe, Inc., PLATO, 1978-1979.  Box 16, Folder 1-3
 
Elbit Computers Limited, 1975-1977.  Box 16, Folder 4
 
Electronic Data Processing (EDP), 1978-1979.  Box 16, Folder 5-8
 
Engineering Services, 1977-1979.  Box 16, Folder 9-11
 
Evolutionary Database Management System (EDMS), 1974-1979.  Box 16, Folder 12
 
Data Services, 1977-1979.  Box 16, Folder 13
 
Peripheral Products Co., OEM, 1977-1979.  Box 16, Folder 14-16
 
Professional Services, 1978-1979.  Box 16, Folder 17-18
 
R.D. Shober Files, 1977-1979.  Box 16, Folder 19-22
 
G.O. Szumyo  
Box 17
Administrative Study Group, 1976.  Box 17, Folder 1
 
ALS Orders / Billing, 1975-1976.  Box 17, Folder 2
 
CCRFS Development Committee, 1975-1976.  Box 17, Folder 3
 
Cybernet / Technotec, 1978-1979.  Box 17, Folder 5-6
 
Cybernet Commission System, 1973-1975, 1978.  Box 17, Folder 7-8
Box 18
IBIS-2 Coordination Committee, 1976-1977.  Box 18, Folder 1
 
Legal Service Requests, 1973-1974.  Box 18, Folder 2
 
"Managing Management Time," undated.  Box 18, Folder 3
 
Marketing Reorganization, 1977.  Box 18, Folder 4
 
PLATO  
Box 18
Sales Managers Meeting, 1977.  Box 18, Folder 5
 
Services, 1976.  Box 18, Folder 6
 
Regional Managers of Administration, Meeting, 1978.  Box 18, Folder 7
 
Regional Sales Administration Meetings, 1975, 1978.  Box 18, Folder 8
 
Revenue / Billing, 1975-1976.  Box 18, Folder 9
 
1976 Sales Incentive Plan, 1975-1976.  Box 18, Folder 10
Box 19
Standing Administrative Committee (SAC), 1976-1978.  Box 19, Folder 1-3
 
Standing Administrative Committee (SAC), Communications Task, 1977.  Box 19, Folder 4
 
STAR Services, 1976.  Box 19, Folder 5
 
Western Region Administrative Training, 1976.  Box 19, Folder 6
 
R.J. Werdan  
Note General Manager, Advertising, Sales Promotion, and Product Publicity
 
Advertising and Sales Promotion  
Box 20
Objectives / Strategy, 1973.  Box 20, Folder 1
 
Operating Plan, 1974.  Box 20, Folder 2
 
Correspondence, P.G. Miller, 1975-1976.  Box 20, Folder 3
 
Correspondence, Jim Murdakes, 1974-1977.  Box 20, Folder 4
 
European 100% Club, 1974-1975.  Box 20, Folder 5
 
IBM - Clippings / Press Releases, 1972.  Box 20, Folder 6
 
Joint Ventures, with Romania and Russia, 1973.  Box 20, Folder 7
 
Marketing News, 1972-1975.  Box 20, Folder 8
 
Marketing Operations, Weekly Highlights, 1973-1974.  Box 20, Folder 9
 
Marketing Staff Meeting, Minutes, 1975.  Box 20, Folder 10
 
Mass Storage, Facility Announcement, 1974-1975.  Box 20, Folder 11
 
National Computer Conference, 1973-1974.  Box 20, Folder 12
Box 21
Organizational Announcements, 1972-1975.  Box 21, Folder 1-2
 
Peripheral Products, Executive Seminar, 1974.  Box 21, Folder 3
 
Phillips Advertising Agency  
Box 21
1972-1974.  Box 21, Folder 4
 
Reports / Proposals, undated.  Box 21, Folder 5
 
PLATO, 1975.  Box 21, Folder 6
 
Printing and Distribution Task Force, 1979.  Box 21, Folder 7
 
Sales Incentive Program, "Let's Get Moving," 1975-1976.  Box 21, Folder 8
 
San Diego Promotion Plan, 1973.  Box 21, Folder 9
 
WCCO TV, Election Night, 1972, 1978.  Box 21, Folder 10
 
Sales and Marketing, Subject Files  
Box 25
100% Club  Box 25, Folder 2
Box 1
3400 Computer System Price Index, 1964.  Box 1, Folder 26
 
7600 Preliminary Marketing Plan, 1968.  Box 1, Folder 27
Box 25
Ad. Planning - Control Data Institutes, 1980.  Box 25, Folder 3
Box 1
Articles and Ad Reprints (Distributed to Sales and Marketing Personnel), 1963-1969.  Box 1, Folder 28
 
Business Opportunity Study: "The Market for a Communications Interface between the IBM 1130 and Data Centers Division [CDC] 3300 / 6600 Network," September 1968.  Box 1, Folder 29
Box 25
Competitive Systems Analysis, 1975.  Box 25, Folder 4
 
Computer Store Survey, September 1980.  Box 25, Folder 5
Box 1
Control Data Corporate Marketing Plans, 1960-1961.  Box 1, Folder 30
 
Corporate Marketing Committee, 1961.  Box 1, Folder 31
 
Cyber 170  
Box 1
Failsoft Systems Sales Handbook, 1976.  Box 1, Folder 32
 
Internal Announcement Presentation, March 1974.  Box 1, Folder 33-34
 
Presentation Guide, undated.  Box 1, Folder 10
 
Cyber 205, Service Sales Kit, undated.  Box 1, Folder 37
 
Dayton's, Total Information System Study, 1966.  
Box 25
Directory of Externally-Marketed Data Bases, Planned and in Operation, Technology and Information Services, 1981.  Box 25, Folder 6
 
EDP Marketing, 1967-1969.  Box 25, Folder 7
Box 2
"Hardware Report on the 6000/7000 Product Line Gap," 1966.  Box 2, Folder 1
Box 25
"Improving Your Relationship with Customers," undated.  Box 25, Folder 8
Box 2
Industrial Data Processing Systems Guide, 1965.  Box 2, Folder 2-3
Box 25
Industry Marketing Strategic Summaries, 1982-1986.  Box 25, Folder 9
 
Industry Resource Allocation Study, 13 June 1969.  Box 25, Folder 10
Box 2
Market Analysis, Study # 11586: Systems History, 1970.  Box 2, Folder 4
 
Market Research Studies  
Box 2
"CDC History of Installed Base of Computer Systems," Study #12,082, February 1973.  Box 2, Folder 5
Box 25
"Chronology of Control Data Corporation," Study # 11,475, April 1972.  Box 25, Folder 11
Box 2
"Depreciable Life" CDC Computer Systems..." Study # 11,358, March 1969.  Box 2, Folder 9
 
"Dimensions of the Process Industries Market..." August 1968.  Box 2, Folder 6
 
"The Electronic Data Processing Industry in Europe," Study #11,257, April 1968.  Box 2, Folder 7
 
"Share of Market: Worldwide, Domestic and Foreign by U.S. Manufacturers, 1952-1967," Study # 11,238, April 1968.  Box 2, Folder 8
 
"Soviet Documentary Support..." Study #12,171, Volumes 1-3, December 1972.  Box 2, Folder 10-14
 
Marketing Delegation of Authority, Revision #10, 1982.  Box 2, Folder 15
Box 25
Marketing Innovation Team Reports, 1961-1967.  Box 25, Folder 12
Box 2
Marketing Operating Manual, 1979.  Box 2, Folder 16
Box 25
Marketing Practices Data Base, 1970.  Box 25, Folder 13
 
Marketing/Sales Plans, Reports and Memos, 1967-1989.  Box 25, Folder 14
Box 2
MARKTEC Fact File, undated.  Box 2, Folder 17-18
 
National Computer Systems, c.1964.  Box 2, Folder 20
 
Peripheral Products Company, 5-Year Marketing Plan, 1974.  Box 2, Folder 21
 
Pocket Price Books, 1963-1964.  Box 2, Folder 22
 
Pricing Committee, 1962, 1964-1967.  Box 2, Folder 23-24
 
Pricing Data, 1966.  Box 2, Folder 25
 
Pricing Manual, 1970.  Box 2, Folder 26
 
Product Announcements  
Box 2
3170, undated.  Box 2, Folder 27
 
6200, undated.  Box 2, Folder 28
 
7600, undated.  Box 2, Folder 29
 
Proposal to West Publishing Company, 1965.  Box 2, Folder 30
Box 25
Sales Aids for Omega Lease Plan, 1974.  Box 25, Folder 15
Box 2
University of Wisconsin, 1966-1970.  Box 2, Folder 31
 
Washington Region Sales Organization, FY 1969 Plans.  Box 2, Folder 32